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Category: Digital Economy

Everything you ever wanted to know about (e) retail and consumer goods in sub-saharan Africa

Posted in Digital Economy

Cet article est également disponible en français. E-commerce in Africa is the ideal channel to overcome the challenges that prevent the development of retail sector. In a recent comprehensive report in which I had the chance to contribute, the South African subsidiary of PricewaterhouseCoopers (PwC) presented the current situation, challenges…

[Infographic] The trends of ecommerce in Cameroon – 2016

Posted in Digital Economy

The landscape of eCommerce in Cameroon has drastically changed in the last 3 years. After being concentrated on classified websites like Kerawa or Sellamquick,  the business has evolved toward a more traditional model with the arrival of  Wandashops in 2012. The company created by the webmarketer Anaise Tchienda went beyond simply connecting buyers and sellers…

Women are the cornerstones of Digital Economy in Cameroon

Posted in Digital Economy

The future of Africa lies in giving access to women to more opportunities. Thanks to digital innovation, connected women in Cameroon enjoy new ways to express their opinions and their creativity. As a matter of fact, Cameroonian digital ladies stage their lives on Instagram, comment the latest news on Facebook…

African women empowerment in the digital age

Posted in Digital Economy

On march 5th, I had the pleasure to welcome a female (and male) audience in our head quarters for the first edition of the “Kaymu Women’s Day”. The theme was about “How to take your life and career to the next level while remaining feminine and fabulous”. Yes sir. The idea…